With nearly 100 million monthly active users and two billion downloads globally, it’s an understatement to say that TikTok has skyrocketed since its global release in 2018. If you are wondering how to make money on Tik Tok, you’ve come to the right place.
How To Get Paid On Tik Tok
Tik Tok has gained immense popularity since its inception. People who are creating content are seeing crazy views and some people are going viral literally overnight. People want to jump on the TikTok bandwagon so they can capitalize on all the interest today and start to make money from TikTok.
If this sounds like you and you’re interested in jumping on a platform in its relatively early stages. Figure out how to actually monetize your following, that’s what i’ll cover today. How do you make money on Tik Tok? Monetizing your TikTok account wasn’t always the norm. In the earliest days of TikTok there were few branded posts.
As an increasing number of brands have entered the platform, selling opportunities for sponsored content on the social platform is becoming easier for creators. It’s also actively making it easier for members to monetize their audience without the help of brand partnerships.
With TikTok’s integration with Teespring, now called Spring, announced in late August 2020. Creators can now sell merchandise directly to their fans.
As TikTok’s popularity continues to establish itself, more brands are realizing its business potential and engaging within the app. Bringing with them opportunities to make some serious cash flow for creators who can establish TikTok followings.
2021 Percentage Of Daily Social Media Membership Usage
2021 Social Media Total Membership Amounts:
- Facebook- 2.80 Billion
- Twitter- 192 Million
- Instagram- 1.8 Billion
- LinkedIn- 740 Million
- Pinterest- 459 Million
- Tik Tok- 689 Million
- Youtube- 2.3 Billion
How Much Does Tik Tok Pay?
How Much Money Can You Earn on TikTok? The amount of money you can earn on TikTok varies, but just like any other social media platform, if your content goes viral it could be highly lucrative. There aren’t any third party sources yet that have objectively quantified how much money TikTok creators are earning.
Another way to estimate earnings is by reviewing figures released by specific marketing agencies. TalentX Entertainment, an influencer agency, estimates they charge between $0.01 to $0.02 per video view on TikTok. So really knowing how much tiktok pays is just a guesstimate. But one thing for sure is, you can make money with Tik Tok. Lots of money!
8 Ways To Make Money On Tik Tok
Monetizing your TikTok account is one of the newest ways to make money online. Here are 8 ways to make money on tik tok.
1. Sell Products
Creators who want to monetize their audiences directly, without relying on a brand’s advertising dollars, can turn to selling merchandise and products to their Tik Tok audience. TikTok’s partnership with Teespring means creators can now sell merchandise directly in the app.
The integration allows TikTok and Teespring creators to customize a design from 180 different products. Creators can also add links in their Tik Tok bio to an external website or alternate merchandise platform where fans can purchase products.
For example, @magicalmaui, has his store link to purchase original fitness-designed clothing embedded in his Tik Tok bio.
2. Creating And Growing Tik Tok Accounts To Sell
People are making a lot of money from Tik Tok by growing accounts and then selling them. This is becoming more and more popular in eCommerce and the social media platform space. Similar to Instagram, you’ll need to choose a niche and then go ahead and create entertaining content. Ideally, create content that goes viral to attract that person who would be the ideal customer for your product or service.
If you want to learn how to make money with Tik Tok. Growing a Tik Tok following can be very rewarding. There are already people in this space today who are growing TikTok profiles around a specific interest. Usually it’s a niche topic. They might not have anything to sell, but they’re going to reach out to brands in that industry and sell their TikTok profile to them.
Research and engage with these and other noteworthy accounts to build a dynamic following. People are legit making plenty money this way. The good news for product brands is once they have that account in their hands, it’ll be fairly easy to sell products.
So if you’re the type of person who loves TikTok, and you just want to grow a following around a certain topic and build that community around a certain topic. Go for it and then reach out to those brands who you think would love to have access to those followers and sell them your account.
3. Sponsored Use Of Music
TikTok is a platform that emphasizes music, with songs and audio clips often going viral on the platform.
Artists attempting to replicate a viral musicians path to success have started to pay TikTok influencers to include their audio in posts. Creator Skylar Krupa, who posts videos of his grandparents, has used this method to monetize his engaging audience. He charges $25 per 25,000 followers.
There’s no formal way to arrange music sponsorships. So if you want to monetize your following this way, you’ll need to reach out to artists directly or through artist management teams.
4. Influencer Marketing
Music sponsorships aren’t the only way to make money with the branded content on TikTok. Creators can also leverage their videos to help brands or businesses launch and promote their products or service.
An early example of influencer marketing on TikTok involved Mucinex, the cold and flu medicine. Mucinex worked with Tik Tok creators to promote its products during the cold and flu season. The brand launched a challenge called #BeatTheZombieFunk.
Creators who want to get started with brand sponsorships can reach out to brands and businesses themselves. Or find opportunities through TikTok’s official Creator Marketplace.
5. Manage Influencer Marketing Campaigns
How do you earn money on tiktok? Influencer Marketing is a lucrative way to make money on the Tik Tok platform. Another great way to monetize your Tik Tok is to manage influencer campaigns. This isn’t a new concept, there are straight up influencer agencies to serve Instagram influencers already.
The same concept applies to the TikTok platform. You can be the middleman or the broker between a creator on TikTok and a brand that wants to work with a specific influencer. From management, creating the agreement, making sure the deliverables are all met or just being a coordinator. You can charge a service fee to manage campaigns like that.
TikTok is a smart platform, they actually have an internal influencer program already built in. So if I’m a big brand and I want to reach out to TikTok and say, this is the space I’m in, what influencers should I work with? They’ll tell me. The only thing is, i’ll have to pay a percentage to TikTok for brokering that agreement.
That’s where you can come in as a service or agency to make that agreement outside of TikTok and help brands save some money.
6. Accept Donations
How do you get paid on Tik Tok? People are making money from TikTok by going Live and accepting donations from viewers (just like you can do on other platforms, like Twitch or Instagram).This really is a built in monetization platform, literally from day one.
Here’s how it works:
- As a TikTok user, you can go into your profile and purchase something called coins.
- For a hundred coins it will cost you $1.39.
- When one of your favorite Tik Tok creators is going Live, you can send them coins as a way of giving thanks for all of their efforts in creating their great content.
- The creator then turns the coins into diamonds that can be converted into cash via PayPal.
7. Tik Tok Creators Fund
TikTok wants to help its biggest creators succeed and earn money through the platform. In pursuit of this objective it’s launched a $200 million creator’s fund. Hoping to grow it to $1 billion by 2023. Through this program, TikTok will pay creators directly for making engaging videos.
How much do Tik Tokers make? TikTok has been vague about how much creators can actually earn and how many creators will receive the opportunity. Some TikTok experts have said that you need at least 10,000 followers and 10,000 views on your profile within the last 30 days to qualify. But, this hasn’t been confirmed by the platform.
You can apply through your TikTok profile. In the notifications section of your messages you’ll get an invitation to apply directly from TikTok if you meet their minimum qualifications.
8. Social Media Marketing Management
You can offer management services for creators on the app. Some creators on TikTok have hundreds of thousands, even millions of followers and sometimes this happens really fast and overnight for that creator. It can be unmanageable for some creators. It’s like having a business land in their lap all of a sudden! (I know, wouldn’t that be a great problem to have).
You could step in and offer services to help them with their content marketing strategy, their creative strategy, maybe managing offers and deals that come their way. So if you have that background in marketing or storytelling, you could definitely apply that to offering management services to TikTok creators.
In Conclusion
TikTok is similar to YouTube. Being that, you can publish a video today. But, the algorithm might pick it up months later and push that video into the feed of people who would like it. The fact that your videos don’t disappear has a lot of power to it because it can drive a lot of traffic to you months after publishing.
That reason alone is why people are getting thousands or even millions of views to their TikTok videos with very few followers. TikTok is gaining popularity and will continue to have more lucrative monetization opportunities as the platform evolves.
So, do you want to earn a Tik Tok income? If you’re willing to put in the time and effort to build your audience, you could end up reaping huge financial rewards.
